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The amazing story of CD Projekt, from pirating software to respect for the audience

The amazing story of CD Projekt, from pirating software to respect for the audience

I wrestled with the headline for this Cut because what CD Project did in its early days wasn't exactly piracy. Does it count as piracy if there are no laws being broken? What they did was bring video games to a place that didn't have them, and they filled the demand for those games. The result is an amazing company.

Hearing about how these studios learn to operate around the world is fascinating, and CD Projekt went through some rocky times. This is a long, well-written look at how they survived, and why it's so important to respect your audience to provide a good value for their money. This is how developers go from being liked, the companies who provide a service people are willing to pay, and instead turn into companies that people love.

I hope you enjoy reading this as much as I did.